JD of CRM Strategy Consulting Manager

POSITION:    CRM Strategy Consulting Manager

LOCATION:    Beijing, China

JOB TYPE:     CRM Management

REPORT TO:    Senior Manager

COMPANY:     A global data-driven, technology-enabled performance marketing agency

 

Position Responsibilities:

  • Consult with clients to provide Membership Lifecycle Management plan, Loyalty strategy plan and overall Performance Marketing solutions, supporting to Company Top clients in FMCG, Retails, Entertainment & Travel, Auto, and etc.
  • Dig and analysis customer data, customer insights, make strategic proposals to meet different application scenarios, supporting clients to explore business values
  • Customize Omni-channel communication strategies using online/offline channel resources, supporting clients to attract new customers and improve retaintion rate
  • Solid understanding of Digital Marketing channels and Media tools, deep insights in customers in targeting industries
  • Provide Digital Marketing performance analysis and make continuous improvement management

 

QUALIFICATIONS:

  • 5-7 years in Management Consulting, Marketing Consulting or related
  • Strong understanding of Customer Relationship Marketing (CRM) and Digital Marketing
  • Experiences in Marketing Automation, familiar with marketing automation tools
  • Very good Communication skill, good at Generalization
  • Experienced in facing and consulting with C-level and senior level clients
  • Strong in proposal strategy and presentation
  • Experienced in CRM Loyalty operation will be a plus
  |  10 years working experience in IT practice executive search industry, strong in business development, execution and team management. Focus on Software, Internet and IT Services sector. Filled positions in field like R&D, IT Sales and function position like HR, Finance, Marketing etc.  |  more
              
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